Examination of Witnesses (Questions 1560
- 1579)
WEDNESDAY 13 JULY 2005
HERR RAINER
CONRAD AND
DR HORST
WEGNER
Q1560 Baroness Howe of Idlicote:
But given what you were saying, is there beginning to be a debate
with digital switchover and all of this, "Why should we pay
a licence fee?" and so on? Are you getting quite a lot of
backlash now about the licence fee anyhow, and how do you measure
the financial needs of broadcasters? Do you measure them against
any other form of organisational financial needs?
Dr Wegner: Up to now the vast majority
of the German population have had no problem in accepting the
licence fee. There has been a development that there are now more
people who are opposed to a rise in the licence fee but in general
it is still accepted.
Q1561 Chairman: Do you know how many
refuse?
Dr Wegner: Ninety-5 per cent of households
have TV sets or radios, and out of that amount 8.5 per cent approximately
is exempt from paying the licence fee for social reasons, such
as handicapped people or people with a very low income or no income
at all. The amount for loss of claims is 1.75 per cent. That means
1.75 per cent do not pay the licence fee, but we expect this percentage
to increase because that tendency is going up. The fact is that
people have difficulty in paying the licence fee rather than that
they refuse to pay.
Q1562 Baroness Howe of Idlicote:
It is just lack of money?
Dr Wegner: Yes. Economic problems have
their consequences.
Q1563 Chairman: But the licence fee
is not a matter of enormous controversy?
Dr Wegner: No.
Q1564 Lord King of Bridgwater: I
am not quite clear about this licence fee point. Whose responsibility
is it to collect the licence fee? Is it the broadcasters' responsibility?
Herr Conrad: Yes.
Q1565 Lord King of Bridgwater: And
the cost of collection is paid by the licence fee payer in the
end?
Herr Conrad: Yes.
Q1566 Lord King of Bridgwater: Because
it is part of your calculation as to what it will cost?
Herr Conrad: It is part of our calculation.
Q1567 Lord King of Bridgwater: Moving
on from there, you presumably therefore have powers to investigate
both the efficiency of the broadcasters to carry out value-for-money
studies, to make an informed judgment on their need for certain
expenditure levels, and the efficiency of the collection process
as well?
Herr Conrad: Yes. KEF has existed for
30 years. That means that KEF has developed many methods for reviewing
and checking the efficiency of the broadcasters and also the conduct
of the broadcasters. Perhaps you are interested in a few examples.
For instance, we have been having an inquiry for many years into
the profitability of the production institutions, and we have
ascertained in the course of many years' experience that it was
also due to the pressure exerted by KEF on these institutions
that they get more profitable all the time in terms of efficiency.
This even goes as far as the fact that TV institutions now produce
one minute nominally more cheaply than they did in 1983. Another
example is a comparison by benchmarking, for example, on expenditure
for administration and so on.
Q1568 Lord King of Bridgwater: Do
you have full rights of access?
Herr Conrad: Yes.
Q1569 Lord King of Bridgwater: Can
you choose any part of the organisation that you wish to look
at in terms of their efficiency?
Herr Conrad: Legally, no. It is sometimes
tough to get the figures that we want from a specific department
but the broadcasters do not have the right to refuse to deliver
the figures.
Q1570 Chairman: Therefore you do
have the powers to require that?
Dr Wegner: Yes, we do have the powers.
We can get all the figures that we want but we are not entitled
to go to the institutions and check their affairs there as the
public prosecutor can.
Q1571 Lord King of Bridgwater: How
many people have you got?
Herr Conrad: KEF has 16 members. They
are not really honorary members but they are not doing this as
a principal profession. For instance, in my case my main job is
that I am a Vice President of the Supreme Court of Audit.
Q1572 Lord King of Bridgwater: In
your Länder?
Herr Conrad: Yes, in Bavaria.
Q1573 Lord King of Bridgwater: I
really meant the staff. What staff have you got?
Herr Conrad: Dr Wegner is our Managing
Director. He does this on a full-time basis. We have a secretary.
All of the 16 members have a small fund that they can use to hire
one employee but not a full-time employee. It is maybe one quarter
of an employee. We have some members who are university professors
so, they have assistants and they hire these assistants for a
certain period. The members of the Court of Audit have more man-power.
In my case it is one employee.
Q1574 Lord King of Bridgwater: I
do not know whether this is a fair question. How do the costs
of production of news programmes in ZDF compare with the costs
of production of the BBC?
Herr Conrad: We cannot say that. We have
no figures from the BBC. We have no possibility to make a comparison
between international broadcasters.
Q1575 Lord King of Bridgwater: On
the collection of fees situation how does the cost of collection
in Germany compare with the UK?
Herr Conrad: I do not know; I am sorry.
Q1576 Baroness Howe of Idlicote:
How long do the 16 members serve for? Are they, say, one or two
terms of five years?
Dr Wegner: For five years but they can
be re-elected.
Q1577 Baroness Howe of Idlicote:
For how long? How long is the longest one?
Dr Wegner: Every federal state nominates
one member of the commission, so it is 16.
Herr Conrad: One member has been there
for 30 years. In my case, I have been in KEF since 1985.
Q1578 Chairman: A good innings!
Dr Wegner: So there is no limit.
Q1579 Chairman: Do you encourage
the broadcasters to increase as much as possible their commercial
earnings?
Herr Conrad: Again, this is a very interesting
question. First of all, we are interested in the licence fee not
going up too much. There are other revenues which come from advertising,
merchandising, participating interests, sponsoring. All these
help to ensure that the licence fee does not increase too much.
However, there are problems with the private broadcasters and
with the European Commission. The European Commission sees the
public broadcasters nearly exclusively from economic aspects and
therefore from the aspect of competition. Therefore, we are arguing
with Brussels especially regarding the issue of commercial activities.
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