Supplementary memorandum by ITN
ITN was grateful for the opportunity to give
oral evidence to the Select Committee on 6 July and to air ITN's
concerns about the potential market impact of the BBC's plans
to expand its online licence fee funded activities. The proposed
market impact test by Ofcomif it is to be applied both
to new services and to significant amendments to existing oneswould
certainly help address some of our concerns.
However, the BBC's commercial services operated by
BBC Worldwide also have a market impact that needs to be addressed
through structural reforms. Having read the uncorrected transcript
of evidence given on 6 July by Mr Anthony Salz, the Chairman of
the BBC's Fair Trading Committee, and Mr Nicholas Eldred, General
Counsel, I would take issue, on the basis of ITN's experience,
with some of the points they made.
They argued that the BBC is not judge and jury
because "it is always open and possible for an outside agency
such as the OFT or Ofcom or indeed the European Commission to
come in and investigate the BBC or for a complainant to go direct
to those agencies for redress or relief".
The implication that external regulators can
intervene on any grounds in BBC Fair Trading issues is rather
misleading. Although compliance with the core principles set out
in the Fair Trading Guidelines, on which the fair trading commitments
rest, would generally ensure the BBC's compliance with EC and
UK competition law, the fact remains that the BBC's Fair Trading
Commitment and Guidelines are specifically designed to address
issues arising from the relationship between BBC Worldwide and
the BBC's licence fee funded arm (such as ensuring BBC Worldwide
acquires licence fee funded content at a fair market price). These
are important areas where complaints are likely to arise. Yet
it is clear from the preface to the Fair Trading Guidelines[8]
that the BBC's fair trading policy goes beyond the competition
remits of the OFT and Ofcom, and these authorities are therefore
not able to intervene in the Governors' decisions on such matters.
This demonstrates that, contrary to the impression
the BBC gives that the competition authorities can intervene on
any grounds, there are regulatory "gaps" where neither
the OFT nor Ofcom have a remit to intervene. In these areas, the
BBC is entirely self-regulating, and there is a complete lack
of external recourse or enforcement in these areas. Moreover,
the Governors do not have enforcement powers for ensuring fair
trading, the only sanction for breach of this, or any other, provision
of the Charter being its revocation. This inadequacy of the current
system is likely to be replicated in the new one, where it is
proposed that the Trust, rather than an external competition authority,
will continue to have responsibility for the Fair Trading Commitment.
The BBC also said in its evidence that the fair
trading rules are externally audited, that the BBC has an excellent
record in terms of compliance with competition law, and that no
regulatory authority has found against it in the last 10 years.
This is not surprising, given the limitations on their powers
to intervene, combined with the lack of transparency with which
cases are dealt with by the Governors.
The issue can be well illustrated by one particular
case. In May 2000, ITN submitted a complaint to the Governors
about the free distribution of BBC World in the US. This was accompanied
by conclusive documentary evidence from the Report and Accounts
of a US broadcaster, proving that the service was being distributed
free of charge, in clear breach of the Fair Trading Commitment.
Responding to ITN's formal complaint, Baroness Young (then Chairman
of the BBC's Fair Trading Committee) said in her letter that BBC
Worldwide had done nothing wrong. She said that they were not
at liberty publicly to substantiate this conclusion because the
distribution of BBC World was "commercially sensitive"
and therefore confidential. However, there was no acknowledgement
or response in the letter to the incontestable documentary evidence
that ITN had submitted as part of the complaint. ITN could not
take this any further as there was no external body to which we
could appeal.
Despite putting together detailed evidence about
this and a number of other breaches of the Fair Trading Commitment
by BBC Worldwide services that had a direct market impact on ITN's
own commercial services, our concerns have never been properly
or transparently addressed by the Governors. We therefore believe
that the current policy framework is inadequate because it fails
to empower any independent regulatory authority to scrutinise
breaches of the Commitment andas a direct resultthere
have been times when BBC Worldwide has crowded out commercial
competitors from the UK and overseas markets.
We do not believe, therefore, that the Green
Paper's solution for the futureto transfer responsibility
for enforcing the Fair Trading Commitment to the Trust, possibly
with some nominal scrutiny of the terms of the Commitment by Ofcomis
satisfactory. Although the Trust is intended to be more independent
from BBC management than the Governors are at present, the system
of managing complaints will still lack any kind of external competition
scrutiny or external route of appeal for complainants against
a Trust decision. Moreover, there appears to be no detailed proposal
to ensure that the Trust's enforcement of the Fair Trading Commitment
and Guidelines is transparent.
It is crucial that both these points are addressed.
ITN would therefore like to see some external scrutiny, whether
by Ofcom or another competition body, over the BBC Trust's handling
of competition complaints. At the very least, there needs to be
an external mechanism for appeals against Trust decisions or adjudications.
This could be carried out by a competition regulator such as Ofcom,
or even by some kind of ombudsman or independent reviewer with
competition expertise.
As the BBC's activities span publicly-funded
content and commercial activitiesboth having a significant
market impactITN considers that Ofcom's proposed approach
has much to commend it. Ofcom suggests that all the BBC's activities
need to be subject to independent overview from a competition
authority with sufficient powers to be able to act quickly, and
on an ex ante basis if needed, and that the BBC Agreement
should contain a general obligation that the BBC should have due
regard to its effect on competition. Ofcom also proposes that
there should be a competition-focused BBC Fair Trading Commitment,
which applies both to licence fee-funded content as well as commercial
services, and which is subject to independent approval and oversight.
Under this proposal, the Trust would retain
responsibility for the Fair Trading Commitment in terms of investigating
breaches of the Commitment, and the Fair Trading Guidelines would
be used for internal compliance. However, Ofcom would have ultimate
responsibility for adjudicating on formal complaints and taking
appropriate action. Ofcom would also need appropriate powers to
obtain relevant information from the BBC in pursuing a complaint
under the Fair Trading rules.
I hope this clarifies ITN's position as regards
the operation of the Fair Trading Commitment.
4 August 2005
8 In addition to ensuring compliance with European
and UK Competition Law and European law on State Aid, and in recognition
of its special position as a publicly-funded organisation, the
BBC voluntarily embraces additional requirements within its framework
of Fair Trading". Back
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