THE ROLE OF INSURANCE POLICIES IN
PROMOTING SAFER DRIVING
146. The insurance industry has been well-engaged
in the debates surrounding novice driver safety, and some insurance
companies have been active in seeking to offer insurance schemes
which encourage novice drivers to drive safely. For example, some
insurers offer lower premiums to young drivers who make fewer
journeys at night, when the risk of them causing a collision resulting
in death or serious injury is particularly high.[222]
Norwich Union offers an insurance package for drivers aged 18-23
which encourages young drivers not to drive at night. Policyholders
are charged up to 20 times more per mile driven during the time
period when crash risk is highest (11 p.m. - 6 a.m.) than at other
lower-risk times of the day. The pilot, launched in January 2005,
saw the number of collisions among young drivers drop by 20%.[223]
More Than offers a similar scheme.[224]
147. In addition, several companies offer lower premiums
to novice drivers who have completed the Pass Plus post-licence
training scheme. It remains to be seen whether companies will
continue to offer these discounts following emerging evidence
from the ABI that the safety benefit of such schemes is marginal.[225]
No-claims bonuses are another way of providing an incentive to
drivers in general to avoid risk-taking.[226]
Insurance companies therefore already play an important part in
influencing driver behaviour.
148. During the course of our inquiry, we also heard
that young novice drivers are often driving the oldest vehicles
on the road.[227] These
vehicles are equipped with fewer safety features. Collision records
show the age of the vehicles involved, and the records illustrate
that for drivers aged 26 years and above, the vehicle is, on average,
five years and six months old; this rises for drivers aged 17-19
years to an average of seven years and one month.[228]
The EuroNCAP results give an indication to the public of the safety
performance of new vehicles. But for those young novice drivers
on a budget, an assessment of a vehicle's safety features may
not be a consideration to which they give much weight.
149. The insurance industry has introduced some
innovative schemes which offer discounts designed to encourage
young drivers to modify their driving behaviour, by avoiding high-risk
driving, such as driving at night. We welcome these schemes and
note their apparent effectiveness. The insurance industry can
play an important part in the effort to improve novice driver
safety. We suggest that the industry explores what contribution
it could make through insurance packages which draw attention
to the safety risks posed by driving older vehicles with less
effective safety features.
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