Memorandum submitted by Equity
1. What direct and indirect contribution does
the film industry make to the UK economy?
The UK film industry is served by some of the
best creative talent in the world. Equity's members are a crucial
attraction to investors seeking to produce films in Britain, whether
British-made or otherwise. We want to ensure therefore, that the
UK film industry is both sustainable and fully able to compete
in a global market.
Apart from the obvious cultural benefits of
a domestic film industry making films in the UK and for a UK audience,
the industry makes a real contribution to the UK economy. The
main contribution is through the creation of employment. This
is not just related to performers or those creative personnel
involved in the physicality of filmmaking, but those involved
in the distribution, advertisement and exhibition of the final
product. These employment opportunities are an important factor
when calculating the economic value of the industry, and are the
most important reason that the industry should be sustainable.
A healthy film industry will create more employment opportunities,
that will in turn generate more consumer spending which will then
support the UK economy as a whole.
Employment opportunities are not restricted
to skills directly related to films. Cinemas are no longer just
venues that operate to show films; they are often part of a much
larger multi-purpose venue supporting restaurants, bars and other
leisure activities (such as bowling or health centres) that also
rely on the attraction of people to the cinema to survive. Similarly,
the films themselves generate tourist opportunities. Visit Britain
has, for example, built a significant tourist initiative on the
sites used for filming Harry Potter. These tourists then
make use of nearby facilities, including hotels and shops that
have indirectly benefited from the creation of a film. Finally,
as the consumption of films continues to grow and mediums diverge,
companies who offer video and DVD rental or sale, whether on the
High Street or on the Internet, will benefit from the sustained
growth of the UK film industry.
2. Is it important to seek to preserve a capacity
to make British films about Britain in the UK?
Equity would strongly support any initiative
that would seek to protect and promote the production of British
films about Britain and made in the UK, not least because of the
infrastructure benefits outlined above. The UK's cultural heritage
is as much dependent on the creation of films as it is on the
maintenance of museums and galleries. Films such as Oh What
a Lovely War! and A Clockwork Orange, are part of our
cultural legacy and might not otherwise be recorded on film were
it not for the capacity of the UK to make them. Additionally,
many of the world's most significant performers such as Dame Judi
Dench and Sir Ian McKellan were able to develop film-acting skills
through the British film and television industry, as were many
directors, producers and writers. Canada has recently asked itself
a similar question and concluded that as a result of inward investment,
from America in particular, Canadian culture and identity has
been lost through Americanisation. The only real investment in
film and television in Canada for a number of years had been foreign,
and as a result the Canadian production base was severely diminished
because it was unable to compete.
Additionally, it is important to ask who would
choose to make British films about British culture, if Britain
was unable to do so itself. Films such as My Beautiful Launderette,
East is East and Bend it like Beckham that look
at Asian culture in the UK, and Dirty Pretty Things that
looked at the life of a Nigerian UK immigrant, are unlikely to
have been made because they are unlikely to have huge commercial
appeal. Despite that, these films, particularly the latter, have
won much critical acclaim and it would have been a significant
loss if they had not been made at all.
3. What is the relationship between the film
industry and the rest of the creative industries, including the
broadcasters?
4. What should the relationship be between
British broadcasters and the film industry?
Film and television are closely linked, and
it is natural to assume that broadcasters should play an active
role in film-making. They both employ similar techniques and personnel,
and broadcasters are therefore in a financial position to invest
or offset minor losses if projects fail. There is therefore a
valid argument for the broadcasters to take more of an active
role in film, particularly in investment and the development of
a sustainable skills-base, an argument that seems to have already
been accepted by the Government through the Communications Bill.
Currently, the BBC invests less than 1% of its entire budget into
UK feature film production and ITV, Channel 5 and Sky invest even
less than that. Two key broadcasters have also recently scaled
back their investment in production: FilmFour and Granada.
However, Equity members are employed by both
broadcasters and film-makers, and as such we would not necessarily
want the broadcasters, to divert money away from television production
in favour of film or vice-versa. As it seems that broadcasters
may not be in a position to actively support the film industry,
or that the industry cannot rely on sustained investment by the
broadcasters, Equity believes the question should not be what
British broadcasters should do, but who should British financiers
should be? We do not want the British film industry to be entirely
dependent on the broadcasters but we would not want the industry
to cease to exist. Through the creation of a more fully-rounded
UK film industry, with production, distribution and exhibition
sectors, it is likely that more, diverse companies could choose
to invest in British films.
5. Does the film industry merit support from
the Government, if so, how can existing support be improved?
The Government has an important and strategic
role in a sustainable and competitive UK film industry. While
the UK is unable to offer a viable alternative to the domination
of distribution and exhibition of film by America, the Government,
whether through the Film Council, or fiscal incentives, must play
a vital role in the survival of the industry. At present, incentives
have focused on production. While Equity would support the continuation
of the Sections 42 and 48 fiscal incentives that sustain production,
we would also argue that measures need to be taken to develop
UK distribution, without which, films that are produced may never
be seen. Sir Alan Parker, speaking in November 2002 identified
distribution as one of the key areas that needs to be addressed
if the UK film industry is to survive. He argued that the UK needs
UK-based distributors and sales agents who want to invest in British
film and ensure that they are globally competitive.
Equity would suggest therefore that the Government
should maintain production-based incentives, at the same time
developing a tax break or levy that gives incentives to distributors
to invest in and acquire British films. The UK needs to develop
production units similar to those models used by American studios.
If they existed, we would be in a better position to influence
distribution and exhibition, but the present climate does not
allow for this situation to develop.
6. How can the production, distribution and
exhibition of British films be improved in the UK? Is the right
balance being struck between these elements in the industry?
We have largely addressed this question in our
response above. We have already indicated that we believe that
the British film industry is very production focused, largely
because of American dominance in distribution and exhibition.
British films cannot be seen by the British public if they cannot
raise the money to produce it, cannot afford it to be advertised
and cannot find anywhere to show it? One solution might be to
impose a quota on exhibitors in the UK for British (or European)
films similar to that on British broadcasters through Television
without Frontiers. Alternatively, as discussed above, tax breaks
or penalties could be introduced so that exhibitors have a financial
incentive to show domestic films.
Finance is another problem. For a film to be
made in the UK, unlike in America where there is a mutually beneficial
arrangement between production and distribution, producers must
raise all the finance before they make the film to pay for development,
production and marketing. They do this knowing that they may not
be able to get the film distributed. British companies could not
have raised the money for Harry Potter or Bond. Equity would like
to see this situation reversed, so that the money generated from
films such as these can be invested back into the UK. This is
a particular problem for independent production companies. It
is unlikely that the finance raised will come from a single source,
or from a single country.
However, Equity does not want a British film
industry entirely dependent on inward investment. We would wish
it to be self-sustaining.
7. How effectively has the Film Council contributed
to a sustainable film industry since 2000? Does the Council have
the right strategy and approach?
The Film Council has taken significant steps
to recognise the failings of the UK film industry, and it is now
beginning to address them. Alan Parker's speech has set out the
agenda for the Film Council, and we largely agree with the problems
it has identified. Equity supports the efforts made by the Film
Council, and note that at present it is trying to make fundamental
changes to the structure of the UK film industry without much
support. Equity would want to see Government takes those steps
we have outlined above and in doing so, give strategic support
to the Film Council so that it can have a real chance to fulfil
the objectives it has outlined.
June 2003
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