Memorandum submitted by Skillset
IS THERE
A BRITISH
FILM INDUSTRY?
This response emphasises that skills, talent
and business development support are key to ensuring that there
is a British film industry, now and in the future, and outlines
the role Skillset plays in supporting these critical areas of
work. It also describes Skillset's relationship with the Film
Council, the NDPB responsible for helping develop and shape a
sustainable film industry in the UK.
Sector Skills Councils are influential employer-led
bodies with a strategic responsibility to identify and tackle
skills, productivity and employability issues for the sectors
they represent, across all areas of the economy and all parts
of the UK. Advised by recommendations from the newly established
Sector Skills Development Agency (SSDA) they work under a licence
issued by the Secretary of State for Education and Skills and
the Lifelong Learning Ministers in the devolved administrations
with the support of the relevant sponsoring Government departments.
In Skillset's case these are DCMS and its equivalents in the Nations
and the DFES and DTI.
Skillset is wholly owned and managed by the
industry and was the first SSC to receive its licence. It has
a board of 17 senior figures representing the various sectors
within its remit, including the broadcasters, representatives
of the Trade Associations and the key Trade Unions as well as
Scottish, Welsh and Northern Irish interests.
The Chair is Clive Jones, Chief Executive of
Carlton Channels and joint Managing Director of ITV, the Vice
Chair is Stewart Till CBE, Chairman and CEO of UIP and also Vice
Chair of Film Council. In addition to Stewart Till, the interests
of the film sector are also represented by PACT, the Motion Picture
Association, BECTU and the Film Council.
As a result, and of particular relevance to
this submission, Skillset provides an effective example of broadcasters,
television producers and the film industry working together to
the mutual benefit of employers, employees and freelancers. The
focused and coherent activity that results from this ensures that
the industry inputs effectively and works in partnership with
the many different public bodies that are engaged in the supply
of funding for post-14 vocational education and training. For
example, Regional Development Agencies (RDAs), Learning and Skills
Councils (LSCs) and Further and Higher Education (FE/HE).
The creative industries, to which the audio
visual sector belongs, make an important contribution to the economy.
Collectively they have a turnover of close to £60 billion
a year. The audio visual sector includes broadcast, film, video
and interactive media. Traditional sectors of the industry have
total estimated revenue of £16.7 billion and exports of £1.6
billion annually, while the estimated aggregate annual gross value
of the whole industry is £17.5 billion3% of UK GDP[1].
In 2002 film production spending in the UK totalled
£566.88 million[2],
generated by both indigenous production like 28 Days Later
and Bend it Like Beckham and inward investment production,
such as the Bond film Die Another Day and Tomb Raider
2.
The UK film industry plays a unique role in
the global film industry not only through developing its indigenous
industry and cultural voice throughout the world, but by also
servicing foreign productions that provide significant inward
investment to the UK, with the highest level of creative and technical
talent, studios, locations and facilities.
The film industry comprises a varied workforce
and is made up of a range of different types of organisation.
From small or medium production and distribution companies with
small numbers of permanent staff to companies that are solely
established to develop, finance and produce a single film that
can contract large numbers of freelance crew, to the more stable
facilities, distribution and exhibition sectors that predominantly
employ permanent staff.
The film production workforce is 90% freelance
and is extremely mobile with no real respect for geographical
or bureaucratic boundaries. This workforce, and many of the staff
working at facilities houses, can also work across low and high
budget feature film, high end TV drama and commercials.
This demanding and often unpredictable working
life makes it essential but often difficult to prioritise skills
development, either with time or money. Despite this the UK has
long been world renowned for high quality crew and creative talent
attracting investment and productions from all over the world
and establishing the UK as one of the global centres of film production.
Due to all the factors above added to the cyclical
nature of the film industry it has always been problematic to
finalise figures of people who work solely in the film industry.
Although only 1,500 people were recorded as working in films in
production on Census day in 2002[3],
a year with low production levels, a further 8,000 are believed
to be potentially active when the industry is at its peak, based
on extrapolation from official national sources[4].
However, many of these would be counted as working in other sectors
such as commercials and TV drama when not active in film.
The distribution sector consists of a small
number of companies, fewer than 20, almost entirely based in London
and predominantly made up of permanent staff. This sector wasn't
included in the 2002 Skillset Employment Census but will be in
2003. Figures from official national sources indicate employment
in the region of 4,500[5].
The Exhibition sector is one area where there
are solid figures, largely due to partnership between the Cinema
Exhibitors Association (CEA) and Skillset. This is the largest
sector within the film industry by a considerable measure, employing
around 16,000 people dispersed throughout the UK.[6]
In addition to Board representation Skillset
seeks to deliver the following functions across the audio visual
industries:
Producing informed research and gather
intelligence about people, business development, skills availability
and requirements to underpin planning.
Producing plans with the industry
and relevant public agencies which provide action strategies for
skills, talent and business development to support productivity
gain.
Developing effective partnerships
and communications with all stakeholders to stimulate innovation,
promote advocacy for skills talent and business development and
champion diversity.
Developing and implementing innovative
and effective models of good practice in the delivery of careers
Information, Advice and Guidance (IAG) and skills, talent and
business development to improve the competitiveness of the sector
and increase diversity.
Informing, developing and promoting
quality education, training and qualification frameworks which
support skills talent and business development.
Skillset also convenes a representative Film
Forum of employers and practitioners and employs sector specific
staff which support and advise its film specific activity.
One of these activities is the management of
the Skills Investment Fund (SIF) which was one of the key recommendations
of the joint industry/Government Film Policy Review Group (FPRG)
in 1997-98.
The SIF is an industry initiative, managed by
Skillset alongside the social partners and monitored by DCMS.
The social partners are: PACT, Motion Picture Association, BECTU
and Film Council. The SIF addresses skills areas identified by
the FPRG, namely: new entrants training across all craft, technical
and production grades; health and safety training; training for
production accountants and qualifying the workforce. All of this
support is targeted at freelancers and new entrants who have no
employer to provide training for them.
The SIF is managed alongside the Freelance Training
Fund (FTF) by Skillset's Investment Committee. The Freelance Training
Fund is made up of contributions from all the key broadcasters
and the independent production sector. This committee comprises
senior representatives from all the key broadcasters as well as
the MPA, PACT, The Production Guild, BECTU and the Film Council.
The Skillset Investment Committee is responsible
for deciding and managing the allocation of funding and agreeing
the specification of schemes or courses run by established training
providers. Through this process freelancers and new entrants are
supported by an increased number of subsidised places on courses
that are specific to industry identified skills development needs.
Current annual contributions to the FTF are
around £1 million and the SIF has raised £1.6 million
from over 100 productions since its inception at the end of 1999.
Alongside the training providers it supports these Funds have
levered match funding through additional public investment for
every grant made.
When addressing skills development priorities
identified by individual sectors Skillset is in a unique position
to maximise its support by jointly investing both funds into particular
schemes or courses that will benefit more than one area of the
audio visual industries.
This coordinated investment is crucial for a
workforce where individuals are unlikely to solely work in the
film industry and where freelancers frequently move between broadcast
and film production to secure regular employment.
The steadily increasing support for the SIF
and Skillset's work in the film industry since 1998 reflects a
growing prioritisation by the industry at all levels that an adequate
supply of skilled and talented professionals is essential for
the industry to maintain its edge and to keep labour costs competitive
in a global industry. However, industry support needs to be continually
complemented by public investment to ensure its stability and
long term benefit to the industry.
Following the work of the Film Policy Review
Group, the DCMS also established the Film Council in 2000 as the
strategic agency for developing the film industry and film culture,
with a remit for training through a Training Fund of £1 million
per year from the National Lottery. The first stage policy of
the Training Fund prioritised the following areas that were also
identified by the Film Policy Review Group in 1997-98:
training for scriptwriters, script
editors and development executives; and
training for producers, business
executives and distributors.
It has also made funds available to individuals
through a training bursary scheme for professionals wishing to
attend CPD courses outside the UK and scholarships to students
attending post-graduate screenwriting courses.
Skillset and Film Council work closely together
to ensure that their respective funding is complementary and of
continued relevance to the skills needs of the industry. Skillset
works closely with the Film Council's Regional Screen Agencies
throughout England and has established National Skills Panels
of employers in Scotland, Wales and Northern Ireland which the
relevant Screen Agencies actively participate in.
Skillset welcomes the partnership it has built
with the film industry throughout its existence, both through
the Film Policy Review Group, managing the SIF and delivering
other aspects of its work in the sector. It has also worked closely
with the Film Council since its inception in 2000, and recognises
that Film Council has already made a positive impact on the UK
film industry through stage one of its work.
Following almost three years of delivery against
the original Film Policy Review training priorities, Film Council,
Skillset and their partners in the UK nations have conducted a
comprehensive Film Skills Research Project, between May-December
2002. "Developing UK Film Talenta comprehensive skills
survey of the UK Film Industry", surveyed and analysed the
film industry extensively to ensure that current investment in
training is responsive to industry's changing priorities.
This work directly relates to the second stage
policy of the Film Council to build a strong film industry in
the UK. In a speech made to the film industry in November 2002,
Alan Parker, chair of the Film Council, explained a move away
from lottery support for production to strengthen the exhibition,
distribution, training and education sectors. This second stage
strategy by the Film Council is designed to provide long term
structural and lasting change for the UK film industry and one
of its key aims is to provide a workforce that can be employed
throughout the global industry. Skillset endorses this approach.
Sir Alan Parker, Chairman of the Film Council
commented recently that; "Training is vital to every part
of the UK film industry. Whilst the industry unarguably offers
some of the best skills and talent in film today, we need to retain
and develop these talents if we are to continue to compete successfully
in this global industry."
Whist Film Council Deputy Chair Stewart Till
CBE has stated: "We are an industry whose primary asset is
its people. Not only must we attract the brightest and the best
of the new generation, but we must hold on to them. And the only
long term way to do that and maintain our competitive edge is
to develop the very highest level creative and technical skills
which will allow individuals and the UK film industry as a whole,
to prosper and grow."
Skillset welcomes and endorses these comments,
demonstrating, as they do, the vital importance which the industry
and Government and its public agencies must place on skills, talent
and company development if there is to be a UK film industry in
the future.
Intelligence derived from the Film Skills Group
Research Project is now being taken forward by a joint Film Council/Skillset
Action Group, chaired by Stewart Till CBE. The Group membership
comprises: Eric Fellner, Working Title Films Ltd; Iain Smith,
Applecross Productions; Brian Sinclair, Cine Guilds of Great Britain;
Colin Brown, Cinesite (UK); Lord David Puttnam, Enigma; Richard
Segal, Odeon Cinemas; Michael O'Sullivan, Paramount Pictures/Motion
Picture Association and The Production Guild and John McVay, PACT
alongside CEO and staff representatives from Film Council and
Skillset.
The Research Project highlighted the following
cross cutting themes as key areas for consideration by the Action
Group when developing their action plan:
communicating and informingthe
need to ensure that both would-be and existing workers in the
film industry are able to find out about the opportunities available
to them to gain or develop specialist film skills;
collecting and analysing informationthe
establishment of a system to provide accurate and up to date intelligence
on the film industry's workforce to help plan future skills, talent
and company development support;
careers advice and guidance at all
levelsthe need to provide film-specific careers advice,
both for new entrants to the industry and those already working
within it;
pre-entry to the film industrythe
need to resolve any mismatch between industry skills needs and
education provision in further and higher education, including
postgraduate film schools, to achieve the best balance between
the commercial, creative, and technical content in film courses;
post entry to the film industrythe
need to ensure that both new entrants training and continued professional
development meets the needs of the industry;
business skills for all in the industry,
from pre entry onwardsthe need to ensure that those just
starting out or already working in the industry, often in "micro-businesses"
or self-employed, have the necessary business and management skills
to make the most of their creative and technical expertise;
improving diversity in the workforcethe
need to ensure that all sections of the population have access
to becoming involved in the film industry, making the most of
potential talents available;
digital and new technologiesthe
need to keep pace with new technologies is a major retraining
issue affecting all sector of the film industry;
nations and regionsthe need
to retain and sustain creative and technical talent at a regional
and national (Scotland, Wales, Northern Ireland) level once it
has been trained and developed, to build indigenous production
and areas' reputations as prime locations for filming; and
investmentthe need to improve
the film industry's understanding of who does and should take
responsibility for investing in skills, talent and company development
and of the government's agenda. What Government is prepared to
invest in and why and how much investment it is making in the
film industry compared to other sectors of UK industry.
This group intends to report a detailed implementation
and delivery plan later in 2003 and Skillset looks forward to
working together with Film Council to manage and deliver a coherent
plan for addressing skills development issues for the UK film
industry.
When developing the second stage strategy outlined
above and acting on the Film Skills Research Project Skillset
and Film Council should build on their partnership to make sure
that each draws on their areas of expertise and spheres of influence
in order to ensure cost effective use of public resource and to
maximise benefit for the film industry.
This is of particular importance following the
establishment of the Sector Skills Council network, the role SSCs
will play in shaping FE/HE supply and the partnerships that SSCs
are expected to build on behalf of their sectors with the other
public agencies critical to training and education. In England,
for example, these include the Regional Development Agencies,
the Learning and Skills Councils, Business Links and Careers services.
As two strategic bodies it is essential that
Film Council and Skillset continue to complement each others work
and build a robust and properly funded strategy, that will enable
the film industry based in the UK to adapt and update itself as
part of an international industry and further develop the UK's
worldwide reputation of a highly skilled creative and technical
workforce.
June 2003
1 Creative Industries Mapping Document 2001, DCMS. Back
2
Film Council. Back
3
Skillset's Annual Employment Census. Back
4
Labour Force Survey. Back
5
Annual Business Inquiry. Back
6
Skillset Annual Employment Census. Back
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