APPENDIX 30
Supplementary Memorandum submitted by
The Generics Group plc
RESPONSE TO
QUESTIONS FOLLOWING
THE ORAL
EVIDENCE SESSION
1. We have not had any particular problems
with the European Patent Office except for some inconsistencies
between the various language versions of the same patent. Many
SMEs find their charges very high. In terms of improvements to
the service, we would suggest that free access to patent searches
via the WWW be available, as is the case with the US equivalent.
Members of the Committee may wish to look at the IBM patent server
web site (www.patents.ibm.com) to see what can be done.
On a more general point, there would be an advantage
if certain information services such as Dialog were made available
to SMEs either free or subsidised.
2. The effective exploitation of IPR varies
according to sector, with comparable performance in most parts
of Europe. The pharmaceutical and life sciences sectors are very
good, but the universities are generally poor compared with their
US counterparts.
3. I do not believe that poor quality management
(as a formal, documented, process) is of itself a limitation to
growth in comparison with other factors presented in our submission.
On the other hand, it is essential that SMEs adopt the quality
standards of their marketplace set by larger companies if they
are to succeed. Customers within a marketplace do not see smallness
as an excuse for low quality. This is true for hardware and software
as well as servicesfor example, an SME producing a "high
end" CD player will have to achieve the standards of performance,
reliability and documentation set by Sony.
4. I am unsure whether there is today a
social stigma attached to corporate failure, but the City in general
and venture capitalists in particular are unforgiving about earlier
failures. This is much less the case where individuals (angels)
are backing a venture.
5. EASDAQ will in principle improve the
ability of high-growth companies to attract investment provided:
it keeps fees and bureaucracy in
check;
class type actions do not become
prevalent from disappointed investors;
it is well marketed internationally
(as is NASDAQ).
It will greatly benefit from some early successes!
6. I personally think that this is the flaw
in Foresight.
7. A large proportion of business leaders
do not have a technical background and may be risk-averse to organic
technological development. Ideally, such people need personal
exposure to technologically driven business opportunities and
should participate in active debate about such opportunities.
Because of the competitive problem, such debates would have to
be done within a company environment and therefore we have to
rely on a Foresight aware individual creating such a debate. Members
will see the circularity of this argument.
8. I am unconvinced that tax credits of
themselves would encourage research and development, given that
R&D expense should fit into a comprehensive business case
for investment. R&D costs tend to be a small proportion of
total costs and the tax credit therefore even smaller. It is unlikely
that any business model is so accurate as to rest on a tax credit
variable. However, a tax credit would of course be a signal that
R&D is a good thing to do!
BRIEF NOTES
ON CLARIFICATION
ISSUES
1. See organisational chart attached (Annex).
2. Within the overall staff employed by
Generics, approximately 35 per cent are women. Of the scientific
and engineering professional staff, 13 per cent are women which
we believe to be higher than average given that this group is
involved in our hardware and software development as well as in
life sciences. For example, of the overall membership of the IEE,
only six per cent are women.
The recruitment and retention of women in technology-based
posts is consistent with our mission and supported by our culture.
We have created a working environment attractive to the highest
quality people. This environment attracts people from many nationalities
and different backgrounds; it is attractive to the highest calibre
engineers, technologists and scientists whether male or female.
Particular cultural aspects which contribute to recruitment and
retention of women include:
the principles of meritocracy and
equality which underpin our management structures and processes,
providing a very positive and non-threatening environment without
the hierarchical status symbols inherent in more traditional organisational
cultures;
time flexibility which excludes regulation
of start and finish times and includes 24-hour opening of our
offices and laboratories, and geographical flexibility enabled
by our extensive use of e-mail in the office and at home;
our clear commitment to helping working
parents balance their commitments at work and outside of work,
including availability of sabbatical leave, positive approach
to family-related time-off requirements, and our early involvement
in Opportunity Links, the pioneering Internet-based information
service for parents.
We are also committed to the ongoing development
of all of our staff, as demonstrated by our work to achieve the
Investors in People national standard for training and
development. This is not only a business imperative but it is
inherent in our culture. Career development extends to all employees
and individuals have the freedom to develop their career and cultivate
their technical know-how in the direction that suits them and
their particular circumstances. We have found this to be an attractive
approach for all of our employees and potential employees.
3. Three examples of Generics' contribution
to public sector policy:
Proficiency Testing in the UK
In 1989 the Community Bureau of Reference (DG
XII) of the Commission of the European Communities initiated an
assessment of proficiency testing schemes of member states. These
proficiency schemes are programmes designed to analyse and compare
the performance of standards laboratories. These laboratories
provide testing for industry and government ranging from environmental
monitoring, such as airborne asbestos fibre counting, to hospital
clinical analyses. The proficiency schemes, as well as the participating
laboratories, can be private or government sponsored.
The programme at DG XII intended to identify
and evaluate the various proficiency schemes on a state-by-state
basis to allow comparisons to be made and eventually community-wide
standards to be set. Generics was funded by the Commission to
investigate the proficiency testing schemes in the UK. This work
entailed identifying and classifying the schemes in operation.
Before this investigation had begun there was no central directory
or listing of schemes available. Once the schemes were identified,
contact persons were located and interviewed according to a standard
proforma. The results of these interviews and other available
information were assessed and compiled for the Commission. Generics
was able to interpret and consolidate information pertaining to
a wide variety of technical disciplines, a process which was facilitated
by Generics' interdisciplinary approach. The resulting report
set a new standard for investigations of this type for DG XII,
and was widely circulated by that organisation.
Priority Setting for the National Measurement
System
Scientific Generics has worked with the National
Measurement System Policy Unit (NMSPU) of the UK's Department
of Trade and Industry to set up a robust, reasonably quantitative,
dynamic, priority-setting system. The NMSPU has responsibility
for supporting the measurement infrastructure of UK industry as
outlined in a government White Paper entitled Measuring up
to the Competition, July 1989. Seven policy areas were identified,
so that the national measurement system must: enable innovation
in UK industry; improve quality in UK industry; inform the content,
or enable implementation, of UK or EC regulation; inform public
policy; reach a large number of users; support other, dependent,
measurement work.
Historically, development programmes were proposed
and managed by government laboratories. After the introduction
of the client/supplier principle, and the status change of the
laboratories to agencies, management responsibility was passed
to the NMSPU, which thereby acquired some 15 development programmes
of about 10 projects each. The NMSPU has to negotiate its spending
budget, against other spending departments, within the overall
DTI budget (itself subject to change), and manage the programmes
within that budget. Targets have been set for a proportion of
development work to be allotted by public tender.
To help manage this complex process, the system
set up by Scientific Generics is based upon a detailed cost/benefit
analysis, at project level, taking into account a variety of inputs
including the policy guidelines, external expert judgement and
advice, and industrial sector economic weightings. Generics demonstrated
that, despite the complex techno-economic environment in which
the NMS operates, a suitable cost/benefit indicator can be derived
from three principal components:
an assessment of benefits, known
as the policy score;
an economic importance indicator;
an estimate of expected costs.
The methodology was devised and tested, standard
forms and software prepared and, for each project, briefing papers
and economic importance matrices were produced. For the future,
most programmes are expected to be refinements of existing programmes.
In particular, the potential exists for optimising policy weightings
to maximise the cost/benefit indicators.
This work is now being updated and reviewed
after an eight-year gap in a new project for the DTI.
Mesopic Lights Standards
We have also recently completed, for the DTI's
National Measurement System Policy Unit, an innovative piece of
research into visual performance where no standard previously
existed. One objective was to provide the Standards sector with
a measurement standard that is relevant to modern measurement
issues so as to enable innovation in products and systems operating
at low light levels. For example, taking account of an increase
in human response time as light levels fall.
3 July 1998
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